The Email Price Index
Email marketing pricing: who charges what, on the record
Compare email marketing pricing for Mailchimp, Klaviyo, Kit, MailerLite, Constant Contact, ActiveCampaign, HubSpot Marketing Hub. Published prices, checked dates, and downloadable records.
Last verified 10-11-2026
What 5,000 contacts costs today
The cheapest published plan covering 5,000 contacts, per platform.
GoodPostal monthly
$19 a month
Nonprofit $10 a month
GoodPostal is a flat $19 a month plus $0.05 per 1,000 emails, one email to every contact. Verified nonprofits pay $9.50 plus the same rate.
Delivery is paid to your sending service. On Amazon Simple Email Service (SES) that is about $0.10 per 1,000 emails.
How do we check email marketing prices?
Every Sunday, we check the vendors’ published pricing pages and record contact bands, monthly prices, send allowances, and the date checked. A failed check leaves the previous date visible. Annual totals mean twelve months at the monthly rate; introductory offers, taxes and optional add-ons are excluded. Each vendor guide explains limits that can change your bill.
Where can you download the pricing data?
Mailchimp pricing by contact count
Klaviyo pricing by contact count
Kit pricing by contact count
MailerLite pricing by contact count
Constant Contact pricing by contact count
ActiveCampaign pricing by contact count
HubSpot Marketing Hub pricing by contact count
Use the pricing data
Every recorded plan, contact band, monthly price, send allowance, and checked date, refreshed every Sunday. Free to use in articles, comparisons, and tools under the Creative Commons Attribution 4.0 license. Credit GoodPostal with a link.
Mailchimp
Download the CSVKlaviyo
Download the CSVMailerLite
Download the CSVConstant Contact
Download the CSVActiveCampaign
Download the CSVHubSpot Marketing Hub
Download the CSVDetected changes
Price moves we've recorded on the platforms we track, newest first.
Mailgun free monthly emails: none 100
Oct 11, 2026
ActiveCampaign Enterprise at 250,000 contacts: no longer listed (was $3,449)
Sep 7, 2026
ActiveCampaign Pro at 250,000 contacts: no longer listed (was $2,999)
Sep 7, 2026
ActiveCampaign Plus at 250,000 contacts: no longer listed (was $2,999)
Sep 7, 2026
Constant Contact Premium, 50,000 contacts: $575.00 $402.50
Aug 12, 2026
Constant Contact Premium, 45,000 contacts: $545.00 $381.50
Aug 12, 2026
Constant Contact Premium, 40,000 contacts: $515.00 $360.50
Aug 12, 2026
Constant Contact Premium, 35,000 contacts: $485.00 $339.50
Aug 12, 2026
Constant Contact Premium, 30,000 contacts: $455.00 $318.50
Aug 12, 2026
Constant Contact Premium, 25,000 contacts: $425.00 $297.50
Aug 12, 2026
Constant Contact Premium, 20,000 contacts: $375.00 $262.50
Aug 12, 2026
Constant Contact Premium, 15,000 contacts: $325.00 $227.50
Aug 12, 2026
Constant Contact Premium, 10,000 contacts: $275.00 $192.50
Aug 12, 2026
Constant Contact Premium, 5,000 contacts: $200.00 $140.00
Aug 12, 2026
Constant Contact Premium, 2,500 contacts: $150.00 $105.00
Aug 12, 2026
One price that never makes this list.
Compare GoodPostal with the platforms above, or use the calculator for your exact costs.