MailerLite alternative
The cheap plan stops being cheap.
MailerLite is the budget-friendly all-rounder with a clean editor and generous entry pricing. GoodPostal takes a different shape: $19 a month plus 5 cents per 1,000 emails sent, unlimited contacts, with delivery billed at cost by an email sending service you own.
The MailerLite bill grows with your list. Ours does not.
MailerLite earns its budget-friendly reputation at the entry level, but the pricing steps up at every subscriber milestone across overlapping plans whose send caps differ. Heavy senders get pushed onto the pricier plan even at the same list size, so the bill can rise two ways at once: when your list grows and when your sending does.
GoodPostal keeps the price flat instead: $19 a month for every feature, 5 cents per 1,000 emails sent, unlimited contacts, and delivery billed at cost by an email sending service you own. The MailerLite pricing ladder simply is not there to climb.
Here is what that means in real numbers. At 25,000 contacts with weekly sending, MailerLite runs $179 a month. The GoodPostal stack, software, sending, and Amazon SES delivery included, comes to $34 a month all-in, roughly 5x less. And that gap widens every time your list grows.
List size
MailerLite
GoodPostal all-in
5,000 contacts
$49/moComfort
$22/mo all-in
$19 + $1 sending + $2 Amazon SES
25,000 contacts
$179/moComfort
$34/mo all-in
$19 + $5 sending + $10 Amazon SES
100,000 contacts
$439/moComfort
$79/mo all-in
$19 + $20 sending + $40 Amazon SES
Assumes weekly sending (about 4 sends per contact per month). MailerLite prices come from published pricing, last verified 08-11-2026. The all-in figure uses Amazon SES delivery rates; any of the six supported email sending services works, each at its own published rate paid directly to them. Run exact numbers on the pricing calculator.
Try your own numbers
Emails per contact each month
= 100,000 emails a month
MailerLite
$179/mo
Comfort plan, from published pricing
GoodPostal + Amazon SES
$34/mo all-in
$19 software + $5 sending + $10 Amazon SES
That is $145 less every month, all in.
Every email sending service at this volume, all in
Amazon SES
$34/mo all-in
$10 send + $24 GoodPostal
Mailtrap
$54/mo all-in
$30 send + $24 GoodPostal
SendGrid
$58.95/mo all-in
$34.95 send + $24 GoodPostal
Mailgun
$99/mo all-in
$75 send + $24 GoodPostal
SMTP2GO
$99/mo all-in
$75 send + $24 GoodPostal
Postmark
$149.5/mo all-in
$125.5 send + $24 GoodPostal
The whole bill
What the all-in price actually includes.
No hidden line items, so here is the whole bill. Three parts, two of them tiny.
Software
$19 a month
The whole platform: editor, contacts, groups, campaigns, A/B testing, tracking, analytics, every feature on every plan. Unlimited contacts, always.
Sending
5¢ per 1,000 sent
GoodPostal’s sending fee. A weekly newsletter to 10,000 people is 40,000 emails a month, which is $2 in sending.
Delivery
At cost
Your email sending service’s own rate, paid directly to them (Amazon SES: $0.1 per 1,000 emails). Six services are supported; we help you pick one during setup and never mark delivery up.
Why move to GoodPostal?
- The AI takes you from idea to a designed, on-brand email in minutes
- One GoodPostal plan with every feature, instead of separate Comfort and Power tiers
- No send-cap plan upgrade: heavy months are simply metered at 5 cents per 1,000
- Unlimited subscribers on the same flat $19 software plan
- At 50,000 sends a month, GoodPostal plus Amazon SES comes to $26.50 total
- Your email sending account stays yours if you ever leave
- Import subscribers and their groups, typically in about half an hour
Why stay on MailerLite? (honestly)
- Automation workflows
- Hosted landing pages and websites
- Selling digital products
If these are the features you lean on daily, staying may be right. We would rather say that plainly than win a comparison table.
In their words
Why people switch.
Public reviews from MailerLite customers, linked to the source, with the GoodPostal answer under each.
“Absurd that Mailerlite raised prices without adding any meaningful new features.”
r/mailerliteofficial, July 2026 →
The GoodPostal software price stays $19 as your audience grows. Sending is metered separately, in cents.
“Non-existent customer support and total lack of communication with customers… my account was suspended and terminated.”
Your sending relationship is separate from GoodPostal: your Amazon SES or other email sending service account stays yours, whatever happens with any software vendor.
Common questions
Can I move my MailerLite contacts to GoodPostal?
Yes. Export your contacts as a CSV from MailerLite and import them into GoodPostal groups. The step-by-step guide at /docs/migrate/mailerlite covers the whole move, including what not to import.
How is GoodPostal priced compared to MailerLite?
MailerLite prices step up with subscriber count. GoodPostal is $19 a month plus $0.05 per 1,000 emails sent with unlimited contacts, plus your own email sending service's delivery rates.
Do MailerLite groups carry over?
Yes. Export with the Groups column included and recreate each group in GoodPostal during import; the migration guide covers the exact clicks.
How much does MailerLite cost as your list grows?
MailerLite's published pricing steps with list size: $19 a month at 1,000 contacts becomes $89 at 10,000 and $319 at 50,000. Send caps differ per plan, so heavy senders can pay more even at the same list size.
What does GoodPostal really cost all-in compared to MailerLite?
Three parts: $19 a month for the software, $0.05 per 1,000 emails sent, and your email sending service's own delivery fee paid directly to them. Sending weekly to 10,000 contacts with Amazon SES delivery comes to $25 a month all-in, at any list size you grow into. MailerLite's published price at the same list size is $89 a month.
Is the MailerLite free tier enough?
If your list is under the free-tier cap and you send lightly, the honest answer is that it may be, and staying is reasonable. The bill starts when your list grows past the cap, and that is the moment flat pricing starts winning.
The move takes about half an hour.
Export your contacts, import them into groups, rebuild your template, send a test. The guide covers every click.